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Product Marketing Manager

Location: San Antonio, TX

Post Date: 08/25/2020

As Product Marketing Manager, you will be responsible for the marketing, positioning, and knowledge management around our data, digital advertising, and martech products and must have experience with a tech company/digital agency. While your position will be part of the Marketing Department, you will work closely with executives, product specialists, and other marketing team members to make sure the sales team has the product knowledge, positioning awareness, presentations, and other collateral they need to help drive revenue growth.

Key Responsibilities

Maintain a list and knowledge base of our products, features, differentiators, and selling points

Work with the rest of the marketing team to own and create strategies for effective outbound marketing campaigns to drive product sales

Work with internal and external writers to produce lead-generation content to support product sales, including white papers, and be willing to host live events, such as webinars

Creating effective sales-enablement materials, including sales collateral and presentations

Conducting regular product training sessions with the sales and marketing teams

Meet with product-development teams regularly to stay on top of new product features and updates

Develop an expert understanding of the competition and target audience, and ways in which we can differentiate in the marketplace

Work with Client Services department to develop testimonials, case studies, and use cases with our clients

Key Skills

Communicate effectively, both verbally and in writing, with people who have a variety of personality types and job roles, ranging from developers to executives and salespeople

Self-motivated and willing to take the initiative in staying current with both our products and industry and competitor trends

Demonstrate best practices around writing presentations and sales collateral

Understand and distill technical details into easily-understood concepts

Able to bring scalable and sustainable order and organization to a fast-paced and dynamic product environment

Write sales collateral and presentations and communicate concepts to design team

Preferred Education & Experience

3 years of marketing experience with at least 2 in a product marketing role

Excellent Powerpoint skills

Experience working on the vendor side of digital marketing, data, or martech preferred

A portfolio containing writing samples of product presentations and sales collateral preferred

A BA in marketing, business, or related field

Why US?

Honored as an Ad Age Best Places to Work for two consecutive years, we are a rapidly-growing marketing-solutions provider that helps clients grow their revenue through sophisticated marketing data, campaigns, and technology platforms. You will be joining at a transformational time, as we recently accepted $10 million, much of which will go towards acquisitions and product development.

Benefits include 401k, vision, dental, and 50% medical.

Travel requirements: Up to 10%

an equal opportunity employer

Benefits:

401(k)

Dental Insurance

Health Insurance

Paid Time Off

Vision Insurance

Product Marketing: 1 year (Required)

Application Question:

Are you able to work in San Antonio or Austin.

Work Location:

One location

Work Remotely:

Temporarily due to COVID-19


Click Here to Apply
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